By Shalotte Sugathan
Successful Design Communication almost always enables people to feel and think about the subject matter. Such a kind of communication is only possible to create when designers and design-enablers get compassionate in their making and thinking through an invoking of – compassion for the user/ customer/ product /service – a higher vision.
Compassion is such a crucial ingredient in design, just as it is in life, and one that’s often too ignored due to limitations of the mind, resources, and influence.
Shalotte Sugathan
Co-Founder and Principal
Zero-G Design
Zero-G Design is a branding, design and digital marketing consultancy.
We use the combined power of business innovation + design + technology
to help businesses get noticed and achieve rapid growth.
Great article. Keep up the good work