E: [email protected]
M: (+91) 9849500511
Drowning in tools and tasks? Tools don’t solve problems—systems do.
Eliminate wasted outreach.
Generate a predictable pipeline with Clay powered personalized outreach
You’ve got Clay access, but no strategy, no playbooks, and no idea where to begin.
► Automated Lead Engine: Go from messy data to meeting-ready leads, powered by Clay
► Hyper-Personalization at Scale: Use Clay's AI to craft unique outreach for every prospect
► Achieve 5x+ monthly ROI on your investment
► We’re like a full time employee, except better in every way.
More experience, less risk, and better value.
Proven Playbooks for Repeatable Wins
Company Enrichment
How it works
Automatically enhance company profiles with industry data, employee counts, funding updates, and tech stacks, plus AI-surfaced insights like revenue models and customer focus.
Why it’s important
Reps waste time hunting for fragmented company info. Automated enrichment ensures complete, accurate records ready for segmentation.
The result
Smarter targeting, faster prospecting, and stronger alignment across teams.
Contact Enrichment
How it works
Populate contact records with missing details such as verified emails, job history, skills, and LinkedIn profiles.
Why it’s important
Incomplete contact data leads to generic outreach. Rich profiles allow reps to personalize and qualify more effectively.
The result
Improved first-touch conversations, higher engagement, and reduced research time.
AI Outbound
How it works
AI drafts personalized outreach by analyzing each contact’s role, company, and relevance to your product or campaign.
Why it’s important
One-size-fits-all outbound no longer works. AI scales personalization without the manual effort.
The result
More replies, stronger meetings, and efficient outreach at scale.
Deal Monitoring
How it works
Track ongoing or stalled deals for critical signals like leadership changes, funding rounds, or major news that may reignite interest.
Why it’s important
Deals go silent unexpectedly. Monitoring key changes gives teams the chance to re-engage at the right moment.
The result
Revived opportunities, improved win rates, and timely follow-ups.
AI Lead Scoring
How it works
Rank leads using your own criteria—such as fit, engagement, or intent—rather than relying on generic scoring models.
Why it’s important
Preset models don’t reflect every business. Custom scoring aligns with your team’s actual priorities.
The result
Sharper focus on high-value leads and more efficient pipeline management.
CRM Hygiene
How it works
Auto-update CRM records by filling missing fields and refreshing data on a set schedule, ensuring accuracy over time.
Why it’s important
Dirty CRMs slow down every process, from prospecting to reporting.
The result
Cleaner data, fewer errors, and confidence in reporting.
TAM List Building
How it works
Define your ICP, then build and tier accounts in by fit and priority instead of enriching everyone at once.
Why it’s important
Poor-quality lists drain time and budget. A structured TAM keeps focus on the most valuable targets.
The result
Cleaner targeting, reduced costs, and more effective ABM or outbound campaigns.
Buyer Intent Signals
How it works
Aggregate buying signals from social activity, reviews, job postings, and company announcements to spot accounts showing interest.
Why it’s important
Catching intent early allows outreach when prospects are already evaluating solutions.
The result
Stronger timing, better conversions, and fewer missed opportunities.
Call Recording Signals
How it works
Pull call recordings into your CRM and analyze them with AI to capture key takeaways, objections, and follow-up needs.
Why it’s important
Details from calls get lost quickly. Structured insights make conversations actionable and visible across the team.
The result
Clearer handoffs, stronger follow-ups, and a searchable library of customer insights.
Job Changes & Promotions
How it works
Monitor role changes and promotions across leads, customers, and TAM lists to identify new opportunities.
Why it’s important
Job moves often open doors for re-engagement or fresh outreach. Missing them can mean missed revenue.
The result
Timely connections, stronger relationships, and new pipeline opportunities.
B2B Marketing Growth Stories
Healthcare Tech and SAAS Software Provider, USA
We helped this healthcare product and service provider acquire new B2B clients in the U.S. market with multi-channel digital advertising.
We helped generate hundreds of premium quality leads from one of the toughest-to-reach B2B audiences (medical specialists and medical practices) on the internet.
Each customer for this company has a lifetime value of hundreds of thousands of dollars.
7000+ B2B content based lead opt-ins and
Multiple B2B clients acquired
India’s Largest Tech Skilling Institute, Bengaluru
Broadened the nationwide visibility of India's premier upskilling institute, ensuring its prominence among recruiters across the country.
Through our comprehensive strategies and tailored solutions, we not only bolstered their online reach but also attracted the attention of thousands of recruiters from across the country.
This meant that the institute not only increased its brand visibility but also established vital connections that lead to potential opportunities for their students and the institute as a whole.
6000+ B2B leads
A Global Consulting & Technology Company, USA
Enhanced the brand awareness of this multi-billion-dollar consulting and technology firm, ensuring strong engagement with CXOs, Directors, and VPs from Fortune 1000 companies in the USA.
Through a strategic mix of organic content, LinkedIn ads, and Account-Based Marketing (ABM), and automation using Clay, we helped them stay top-of-mind among decision-makers. Our ABM efforts (using Clay) also reinforced their visibility at key industry expos, strengthening connections with high-value prospects.
This ongoing engagement ensures that the firm remains a recognizable authority among CXOs in its target market, driving awareness for its enterprise software products.
Ongoing demand gen with CXO level audiences across their targeted Fortune 1000 companies in the US
Aerospace Product Manufacturer, Noida
We supported a leading aerospace product manufacturer by amplifying engagement and B2B lead generation using personalized outreach with Clay (for an Aerospace exhibition)
By deploying strategic and personalized outreach starting 30 days before the event, we enabled our client to boost their brand awareness and start gathering qualified leads well ahead of the exhibition's start.
25+ B2B Leads (Within A Month)
Your GTM Strategy Is Broken, Not Your Team
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- Your sales team wastes 80% of their day on manual list-building instead of selling.
- Your CRM is a data graveyard, crippling your ability to personalize outreach.
- You're paying for multiple data tools like Apollo, ZoomInfo, and Clearbit, but they don't talk to each other.
- You know buying signals are happening on LinkedIn and in the news, but you have no system to act on them.
- You've tried using Clay, but the learning curve is brutal and you're not using it to its full potential.
◌
- Marketing:
Generates leads but can't track outcomes - Sales:
Wastes time on bad leads while good ones go cold - RevOps:
Drowning in spreadsheets and manual workflows - Leadership:
No idea which plays actually drive revenue - Meanwhile, your competitors have:
Unified data flowing seamlessly between teams
Automated plays that trigger across channels. One source of truth for the entire revenue team.
Build Revenue Plays That Run Themselves
- (Clay isn't just another tool. It's the connective tissue that turns your disconnected stack into a revenue-generating machine.
- Data Layer: Unify and enrich from 100+ sources
- Intelligence Layer: AI-powered insights and routing
- Action Layer: Orchestrate plays across every channel (LinkedIn, Email, Cold Calling)
- Human Layer: Your team focuses on high-value activities
- Rather than chasing cold prospects, SDRs focus on nurturing warm leads—engaging in active conversations, responding promptly, and sharing valuable insights to move prospects forward.
Stop viewing Clay as software; think of it as your star employee—the one you wish you could hire.
Clay Automation Use Cases
Tools don’t solve problems—systems do. We have developed proven Clay playbooks covering every stage of your GTM engine—from enrichment to outreach and more. We don’t just build Clay tables - we deliver full-fledged Clay systems tailored to your GTM needs. Each use case is a custom, end-to-end workflow designed around your goals. The better you understand your business challenges, the more areas you can automate - there are no limits with Clay. Here are some common use cases we are helping businesses with.
Inbound Outbound
US traffic is expensive - and you've spent big on SEO and Ads. Yet, 98% of your high-value, solution-aware visitors remain anonymous. We integrate de-anonymization tools with Clay to turn 30–60% of these visitors into actionable leads. Instantly triggering multi-channel outreach (LinkedIn, email, cold calls) to engage warm visitors while they're still on your site.
Job Change-Led Outbound
You're missing the perfect moment to engage decision-makers: right after they start a new role—with fresh budgets and open minds. We build automated Clay systems to track promotions and job changes at your target accounts, timing your outreach perfectly to capture new opportunities.
Social-Signals-Led Outbound
Track content engagement at scale. Identify decision-makers showing intent around key solutions or topics on social media channels. Use Clay to filter for ICPs and trigger targeted outreach—connecting your SDRs with the right leads at the right time.
News-Led Outbound
Stop playing catch-up while competitors engage hot prospects first. We use Clay to track Google News for real-time buying signals - like funding announcements - and if ICP, extract company data, identify key decision-makers, and launch automated LinkedIn and email outreach. We also enrich phone numbers so your SDRs can start calling the moment the news drops.
Past Champion-Led Outbound
Your former client contacts often move to new companies in roles that match your ICP. They're already sold on your value in their earlier company — making them ideal warm leads. Clay alerts your sales team the moment past champions start new positions, enabling high-conversion outreach precisely when they're most receptive.
TAM Mapping
Clay enriches your entire TAM—filtering it down to your exact ICP—then auto-pulls verified emails, phone numbers, and LinkedIn profiles. The result? Hyper-personalized outreach that turn SDRs into inbound-style agents, speaking only to qualified prospects.
Outbound at Scale
Replace generic cold outreach and cold calling with AI-powered personalized messages. Using Clay we map your entire market, enrich contacts, and launch high-volume cold email campaigns with lead magnets that drive replies. When prospects respond, Clay enriches phone numbers and SDRs call immediately—turning cold outreach into real-time inbound.
Conference-Led Outbound
Pre-Conference: Identify attending ICPs and automate LinkedIn/email outreach to secure meetings ahead of the event. Post-Conference: Instantly enrich attendee lists, removing competitors and non-ICPs. Launch personalized follow-up while the event is still fresh.
Hire Top Talent
Even the best recruiting agencies struggle to find A+ talent—because top performers aren’t on job boards and aren’t actively looking. We build a talent pipeline in Clay, using hyper-specific filters to identify high performers working at your competitors or top companies in your industry. Then you reach out with offers they’ll actually consider. That’s how you hire the best of the best.
Signals based Outbound
Department Gap: Businesses missing key departments (e.g., sales, marketing, design, finance).
Active Hiring: Companies actively recruiting for relevant roles.
Tech Adoption: Businesses identified by their use or non-use of specific technologies.
Growth Trends: Companies experiencing departmental growth or decline
CRM Playbook: Stop the Data Decay
- 40% of your CRM is outdated.
- Bounced emails, job changes, missing data — your pipeline is suffering.
With Clay, we fix that:
Enrich leads with missing info (email, phone, LinkedIn)
Auto-track job changes & refresh stale records
Power personalized campaigns with clean segments
Works seamlessly with Salesforce & Hubspot
Clean CRM = More Pipeline. Less Waste
Some of our Clients
HELLO!
Hi! I'm Bhaskar, co-founder of Zero-G.
Over the past 20 years, I’ve built and scaled B2B marketing and sales engines—spending many years in the U.S. working with Fortune 500 clients and premier organizations like the Centers for Disease Control, USA (CDC)..
When the digital wave hit, I founded Zero-G with a focus on branding and performance marketing. Over the past decade, my team and I have honed the art of building scalable pipelines using performance channels like Google Ads, LinkedIn Ads, Meta Ads, and lead gen automation.
Today, we combine these channels with advanced GTM tools like Clay.com to help our clients build intelligent, scalable revenue engines.
At Zero-G, we’ve developed a powerful trifecta for B2B lead generation—Clay.com automation + Google, LinkedIn Ads.
- Here’s how our done-for-you system gives you an unfair advantage:
- Clay.com for Intelligence & Automation: We build automated workflows in Clay to enrich leads from 100+ data sources, detect buying signals, and launch AI-personalized outreach at scale.
- Google Ads, LinkedIn Ads for Awareness & Demand: We feed Clay insights back into ad campaigns to target with precision, capture high-intent traffic, and amplify reach across platforms.
This integrated engine delivers what every B2B business needs: a scalable, high-conversion pipeline.
Our B2B Demand Gen strategy for your organization will have one primary goal: increase customer acquisition.
Whether you need support with a single solution—like Google Ads, LinkedIn Ads, or Clay automation—or want to build an end-to-end B2B revenue generation engine, we can help you do it right.
If you’re interested in scaling and creating a robust pipeline for your business, let’s talk.
What Our Clients Say
Harshal Chaudhari
Senior Marketing Manager, NextServices
"Zero-G is a top-tier B2B marketing agency that has exceeded our expectations. Their in-depth comprehension of the US-based healthcare market has been outstanding, allowing them to create highly effective strategies that align with our internal marketing team's goals.
Their expertise in performance marketing, specifically in Google Ads, Facebook Ads, and LinkedIn Ads, has brought us exceptional results. Their data-driven approach and attention to detail have resulted in highly targeted campaigns that have brought in many clients from one of the most competitive segments in the United States. In addition to their performance marketing skills, Zero-G has helped us create a cohesive brand image across all our marketing channels and stand out in a crowded market.
We have worked with them for over 7 years, and they have consistently delivered results, with little direction and exceptional ROI.
Overall, I highly recommend Zero-G to any business looking for an agency that truly understands its market, has a deep knowledge of performance marketing, and can consistently deliver outstanding results. They are very easy to work with and provide sound marketing insights and strategies to help businesses grow. They are your extended marketing teams."
Amitav Chaudhari
Co-founder, Timetooth Technologies
Timetooth has been participating in this expo (Aero India) for many years now, but last year was the first time they ran a targeted performance marketing campaign before the event. The co-founders were surprised with the positive brand recognition they received from visitors to their booth, many of whom have moved to the lead stage.
" Aero India was a great experience for us, and I imagine a lot of the impact was due to the planned digital marketing campaign that went into it. It's an eye-opener for me."
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